Remodeling Marketing Agency

What we do for remodelers

Choose the work that solves your biggest gap first. Build the plan around the remodeling jobs your team wants.

Start SEO with your Google profile and job pages. Google bases local results mainly on relevance, distance and prominence, including reviews and links.

Use Search ads for homeowners looking for a builder now. Use Facebook and Instagram to show transformations. Both need a page that makes booking easy.

Your first 30 and 90 days

Here's the starting plan I'd discuss with an addition contractor. The tasks depend on the services you select; these are planning milestones, not promises of a set number of leads.

With SEO, the first changes may be a corrected profile and a stronger addition page. Ahrefs puts typical SEO results at three to six months, with longer waits possible for a new site or a tough market. The first 90 days should show what was done and what is starting to change. An addition can also take longer to sell and build than a smaller remodel.

Have these ready: the jobs you want, towns served, photos you can share, account access and the person who answers leads. That gives us something concrete to put into use quickly.

How it works on a normal job

A lead comes in. A homeowner sees your addition work and asks about more space. The first questions are plain: what do you want to build, where's the house and when are you hoping to start?

The AI assistant replies and follows up. It can help get the consultation booked into your calendar, or send the inquiry to your office if that's how you prefer to work. Your team handles questions that need a builder's judgment.

Your office gets the details. The homeowner's project, town, contact details and timing give your team a starting point for the call. You assess the property, prepare the estimate and close the job. Marketing and an AI reply don't replace that conversation.

Your photos help sell the next job. You or your crew share photos through the app, with a few details about the work. A strategist reviews the material before it becomes relevant website updates, including project-page content in the selected scope. The site keeps showing what you're building now.

Remodeling marketing agency costs

9xLocal packages start from $297/month, with no separate setup or website build fee. The price depends on the work you choose. Service is month to month with a 30-day money-back guarantee. Ad spend is paid directly to Google or Meta, with no markup from us. You can choose organic-only work with $0 ad spend.

For a market comparison, Ahrefs' broad SEO pricing survey puts most spending between $500 and $5,000/month. That isn't a remodeling-only rate or the same scope as our starting package. Compare the tasks and ongoing support alongside the price.

Paid leads have a separate cost. LocaliQ's 2025 general-contractor Search benchmark is $165.67 per lead. WordStream's 2026 Home & Home Improvement Facebook leads benchmark is $42.95. Different samples, channels and jobs sit behind those figures. Use them to start a budget discussion, then price your local test. They aren't a forecast for your business or the cost of a signed job.

Why remodeling contractors pick 9xLocal

You shouldn't have to join up a website supplier, ad account and unanswered form on your own. 9xLocal is your agency replacement for more booked jobs.

Ask us which service comes first and why. If the website already explains your work well, the next job may be getting homeowners to it. If leads arrive but sit unanswered, start with the response and booking.

Which jobs do you want more of?

If you're a general contractor, name the remodeling work in the ad and on the page. “General remodeling” says less than “kitchen additions in [Town].” Before choosing a channel, decide what your team wants to estimate next.

For a small neighborhood test around those jobs, see general contractor yard signs.

Set your smallest job, coverage and next planning dates. A full crew calendar may still leave room for consultations about a later build. Keep those dates clear so the office and the ads make the same offer.

Follow leads to signed work

Keep a simple view of new inquiries, conversations, consultations attended, paid design if needed, proposals, signed builds and jobs finished and paid. A planning agreement and a building contract are different sales. Use the remodeling sales process for the first-call questions and proposal steps.

For example, 40 inquiries might become 20 conversations, 10 visits, four planning agreements and two signed builds. That's two construction sales, with completion and payment still to come. Keep each homeowner's source with that record so you can see which marketing brings work worth following up.

For someone planning an autumn addition, ask what needs deciding next: drawings, budget, funding or a start date. Set the next call around that decision. For a repair you don't take, give a clear answer so it doesn't fill the addition estimator's diary.

Work out your cost per job

Start with the profit a job leaves after direct costs, then decide how much of it you can spend winning the work. Gross profit still has to cover overhead and tax; NAHB's remodeler research separates it from net profit.

Example: a $60,000 finished project at 30% gross margin leaves $18,000 after direct job costs. Set aside 15% of that gross profit for marketing and sales: $2,700 per job finished and paid for. If 25% of attended consultations reach that point, you can allow $675 per attended consultation. Those are teaching assumptions; use your own numbers.

Fill in the job-economics card with your revenue, margin, spending allowance and completion rate. Include management, ads and office time in the spending you compare with that limit. With no finished jobs yet, keep spending and pending sales visible until you can make the comparison.

5 questions before you hire